About Us

The operating system of performance commerce.

We empower direct response merchants with a unified OS that maximizes revenue across landing pages, checkout, payments, and billing. Phoenix delivers the freedom of custom commerce and the reliability of world-class infrastructure all wrapped into one platform that’s sexy and easy to use.

Meet Our Leadership Team

Kevin Zhang

Founder & CEO

Serial D2C founder with $200M+ generated in bootstrapped ecommerce revenue. Phoenix is the tech and payments stack that he always wanted.

Trevor Galvin

Co-Founder & Chief Revenue Officer

Seasoned dealmaker with $500M+ in D2C payments experience. Forges strategic alliances that give Phoenix merchants an edge.

Saheb Sabharwal

President

Co-Founder of Cart.com. Scaled commerce platform to $1.6B valuation. Ex-Managing Director at a $2B PE fund and fastest track to McKinsey EM in history.

Tim Schulz

Chief Product Officer

Former CPTO at BigCommerce. Led product at Google Shopping, Magento, and VTEX. Drove billions in GMV and helped scale to $100M+ and IPO.

Stas Filippov

EVP of Platform & Security

Former VP Eng at Skillshare. Scaled to millions of users globally. Led SRE, security, data, and ML teams, achieving 99.99% uptime and rapid delivery.

Stephen Gardner

Engineering Lead - AI Storefronts

Founded two Shopify apps generating millions in revenue (Blaze SMS, Shop Sheriff). 8+ years building ecommerce software.

Travis Everett

Head of Merchant Success

Former COO of the National Merchants Association. Deep expertise in payments and high-risk DR operations. Industry voice on Nacha and FedNow.

Vince Magaline

Head of Growth

5x first GTM hire at B2B startups. Scaled Oscilar from $0 to $10M+ in revenue. 10+ years building repeatable growth engines.

Brenda Lawrence

Chief People Officer

Global HR executive with 24+ years building and scaling people functions for high-growth companies. Spent 12 years as VP of HR at Amkor Technology.

Omar Banat

Director of Sales & Business Development

Sales strategist who scaled a D2C brand to $12M+ before helping other merchants do the same. Focused on helping merchants find the set up that fits their business and support long-term growth.

Daniel Jong

Chief Finance Officer

Finance leader who has run the numbers behind high-growth ecommerce. Led finance and corporate strategy at Cart.com, with a career spanning M&A and capital strategy in ecommerce.

Nick Armington

Director of Risk Operations

Payments leader with 12+ years scaling profitable high-risk and low-risk portfolios. Experienced in underwriting, risk, MID strategy, and card-brand compliance. Led underwriting, risk, and POS operations at TouchSuite.

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